
Kristina Chernyaeva
Portfolio for Admission, 2026
Brand & digital designer
Saint Petersburg · HSE Communication Design, 2023–2027
— I treat every brand as a world with its own rules—its aesthetic and story. I build these worlds through identity, lettering, texture, and merchandise, then translate them across print, websites, and film.

Content system
Eight projects across four acts: spanning from brand identities and lettering to print, video, and web design. Each showcases the same methodology realized in a different medium.
Scroll to move through the projects, or jump from the index.

Fumarole — act 1
lettering, logo design, merchandise
Lettering course, 3rd year, 2026
Tools: Adobe Id, Ps, Ai, Glyphs
Lettering logos and characters of a single word
Task:
Create a series of lettering logos for a single word — Use each logo to explore a different character, association, and aspect of that word.Details:
The word «fumarole» was drawn randomly and assigned by the course instructor. It refers to natural vents that release hot volcanic gases and have existed for thousands of years in certain places on Earth.Goal:
Ten lettering logos, ten characters of one word,each tested in at least two applications across media.























