YOUR BUSINESS HAS SOMETHING TO SAY.
I MAKE IT VISIBLE.
ABOUT ME
Hello, my name is Ksenia.
I help businesses transform ideas into recognizable brands through visual identities and communication systems that attract customers, build loyalty, and drive sales.
HOW I CAN HELP YOUR BRAND
→Brand Identity
→Visual Communications
→Advertising & Digital Design
→Packaging & Merchandise
→Editorial & Print Design
TOOLS: Illustrator, Photoshop, InDesign, After Effects, Figma, AI
EXPERIENCE
→ZERKALO DESIGN STUDIO
(2023–2025)
Web Designer
→SOBAKA.RU
(2025–2026)
Lead Communication Designer
→SELA
(since 2026)
Brand Designer
CASE STUDIES
THE ACT
Packaging Design / Brand Extension
→THE PROBLEM
THE ACT’s bath collection required a stronger visual identity to stand out in a competitive cosmetics market, attract customers, and boost sales. The existing packaging lacked a distinctive character capable of communicating the product’s unique experience.
→THE SOLUTION
I developed a packaging concept inspired by charcoal and traditional bath rituals. Matte black surfaces, embossed wood textures, and minimalist typography create a recognizable, tactile identity that makes the collection more distinctive and appealing to customers.
PRANNA
Brand Identity / Visual System
→THE PROBLEM
PRANNA, a creative studio specializing in immersive art and phygital experiences, required a distinctive visual identity to strengthen its positioning within the contemporary art industry and attract new creative collaborations.
→THE SOLUTION
I developed a comprehensive visual identity and an extensive brand book, establishing a consistent design system across both digital and physical touchpoints. The identity reflects PRANNA’s experimental approach and crafts a recognizable visual language.
SELA ART.PEOPLE
Creative Campaign / Brand Communication
→THE PROBLEM
SELA needed a creative way to introduce contemporary art to a wider audience, increase customer engagement, and encourage repeat purchases through a memorable shopping experience.
→THE SOLUTION
I developed an interactive campaign featuring collectible keychains inspired by contemporary artists. Customers could personalize their keychains with artist-designed beads, transforming each purchase into a creative experience.
SEVKABEL PORT
Editorial Design / Print Design / Brand Communication
→THE PROBLEM
Sevkabel Port needed a way to communicate its unique atmosphere beyond the physical space and create a lasting emotional connection with its audience.
→THE SOLUTION
I designed a sunset calendar inspired by the sea, sky, and shifting light of Sevkabel Port. Soft gradients and minimalist layouts translate the experience of slowing down and enjoying the moment into a physical product.
LET’S MAKE YOUR BRAND THE ONE PEOPLE REMEMBER AND CHOOSE.
HAVE A PROJECT IN MIND? LET’S TALK.
EMAIL xenbibikova@yandex.ru
TELEGRAM @kksusha_b
PHONE +7 931 004-26-10
