The Basmanny district is an architectural collage of mansions and tenement houses, possessing a unique atmosphere and scent. The brand identity for the Basmannyi Social Club home fragrance line emerged from elements of the district’s architectural stucco. Thus, the architectural code of Basmanny is transformed into a pattern on the packaging and promotional materials.

Original size 2480x1750

Original size 2480x1750

Original size 2480x1750
Original size 2480x1750
Original size 2480x1750
Original size 2480x1750
Original size 2480x1750
Original size 2480x1750
Original size 2480x1750
























