ZeroToHero: как набрать аудиторию с нуля
CONCEPT
A service platform for emerging creators that helps you systematically gain your first 10,000 followers by leveraging short-form video recommendation algorithms (Reels/Shorts) without needing a paid advertising budget.
Field: Media and Creator Economy.
Web platform interface: scripting hooks, retention analytics, and blog growth tracker.
PROBLEM
Aspiring creators and experts face three barriers:
1. Publishing into the void: Spending hours on shooting and editing to receive only 50–100 views because the video gets swiped away in the first 3 seconds. 2. Lack of budget: Newcomers do not have hundreds of thousands of rubles for targeted advertising or partnerships with major influencers. 3. Burnout: 90% of creators abandon their blog within the first 2–3 months without seeing any return.
SOLUTION AND FORMAT
Solution: A step-by-step methodology for creating engaging videos, ready-made options for the first three seconds (hooks), a clear structure for maintaining audience interest, and scripts that motivate viewers to subscribe.
Format: A digital service (web platform) featuring a scenario generator tailored to the author’s niche, shooting checklists, and a library of proven templates.
Attention, audience—the main currency of the media industry.
