Spice cream from «a potentially unacceptable candy store» is a brand of ice cream that combines hot pepper and ice cream. The idea of the product is to create an unusual taste: the peppery flavour of the spicy glaze is immediately extinguished with a delicate ice cream. 7 packages of ice cream contain 7 types of pepper, which differ in their level of spiciness. Whether you are a fan of incredibly spicy flavours or prefer just a slight touch of spice, Spice cream will satisfy your desires.
The aim of the project was to create a simple and quickly recognizable image of spicy ice cream. Looking at the packaging, the consumer should immediately understand how spicy it is and what kind of pepper it contains. To cope with this task, a clear visual image of the pepper sticking out of the package was developed.
