There are six sections in this publication. Each of them is dedicated to a relevant object of advertising manipulation. It was decided to focus the reader’s attention on a story broadcast in an advertising poster. The idea is to hide links to a particular brand and the product he advertises. This is an opportunity to identify and explore an alternative, so-called «advertising reality».
The publication is divided into two parts of meaning because of its design. In the first, promotional posters were collected in thematic areas, without signatures. All references to brands and advertising products are covered in black cloaks. The second part retains the sequence of the material, and the signatures to the images appear. There are hidden logos in the first part of the logo. A brief description of the brand and the history of the advertising company, if any. Navigation between parts shall be effected by means of an image number and a colonic.
