Бренд респираторов и имплантов Aeris Tech
Основываясь на сеттинге своего прошлого проекта — антиутопическом мегаполисе, где люди вынуждены носить маски из-за ядовитого смога, — я превратила эту идею в стартап. Так появилась Aeris Tech: вымышленная корпорация, которая производит кибернетические импланты и умные респираторы для выживания в токсичной среде.
В этом проекте, разрабатывая дизайн товара я старалась сохранить присущие сеттингу ориентальные элементы в сочетании с футуристичными технологиями.
Aeris Tech — ведущая корпорация мегаполиса, специализирующаяся на производстве нанотехнологичных респираторов и биосовместимых кибернетических имплантов, предназначенных для выживания в условиях токсичного смога.
Изображения из оригинального проекта
АЙДЕНТИКА
Aeris Tech «Air, engineered.»
krea использовалась для генерации логотипов.
В первую очередь я сгенерировала упрощенную версию логотипа, а в последующих генерациях использовала ее как опорное изображение для создания полного логотипа.
Логотип в сокращенной и полной форме
Упрощенный логотип
High-quality 4k minimalist cyberpunk-style logo for a futuristic tech corporation named «Aeris Tech». The logo must feature the initials «AT» as the central visual element. Use a black background with crisp white typography. The design should feel sleek, high-tech, and authoritarian — evoking themes of control, survival, and advanced biotech in a toxic dystopian megacity. Incorporate subtle cyberpunk aesthetics: sharp geometric lines, slight asymmetry. No full words — only «AT» in a custom, futuristic sans-serif typeface. Avoid gradients unless they are very subtle monochrome or cool-toned (e.g., white-to-cyan edge glow). The logo must be legible at small sizes and suitable for use on respirators, implants, and corporate branding. Style references: Blade Runner 2049 UI, Ghost in the Shell logos, Apple minimalism meets dystopian tech.
Полный логотип
High-quality 4K Minimalist cyberpunk-style logo for a futuristic tech corporation named «Aeris Tech». The full name «Aeris Tech» must be clearly legible and serve as the central element of the logo. Use a dark, black background with crisp white typography. The design should feel sleek, high-tech, and subtly authoritarian — evoking themes of control, survival, and advanced biotech in a toxic dystopian megacity. Maintain a clean, minimal composition with strong cyberpunk undertones. The typeface must be a custom, futuristic sans-serif with cybernetic precision. No icons or symbols. The logo must remain highly legible at small sizes and work across applications: product engraving, UI interfaces, medical implants, and corporate signage. Style references: Blade Runner 2049 corporate branding, Ghost in the Shell logos, Apple-level minimalism fused with dystopian tech aesthetics.
Цвета бренда
Типографика
Для создании цветов бренда использовался сервис Adobe Color
Для типографики использовался сервис WhatFontIs
Мокап визиток
A realistic product mockup of a corporate business card deck lying on the table with the logo «Aeris Tech» placed on a dark, sleek office desk. The business card features a minimalist, futuristic logo with subtle oriental design elements (e.g., geometric patterns inspired by traditional motifs), metallic golden or iridescent finish, and the tagline «Air, engineered.» Photorealistic style, 85 mm focal length, shallow depth of field, cinematic lighting, high detail, 4K
Мокап наклейки
Hyperrealistic, 4K, shallow depth of field, desaturated colors, high texture detail (plastic, metal, adhesive), dystopian tech aesthetic. A close-up, photorealistic detail of a worn industrial machine in a dystopian medical facility — for example, an implant dispensing kiosk or a diagnostic station. Only a corner of the machine is visible in the shot. On the front panel, a white minimalist logo «AT» (Aeris Tech) is printed on a black adhesive circle label. The logo features subtle oriental geometric patterns and is slightly faded, scratched. The surface around the logo shows scuff marks, dust, and signs of heavy use. Lighting is cold and uneven, with harsh fluorescent glare and deep shadows.
ТОВАР
Qwen использовалась для генерации мокапов и изображений товара, помимо промпта также использовалось опорное изображение, предварительно сгенерированное (полный и упрощенный логотипы)
Упаковка импланта
Hyperrealistic, 4K, shallow depth of field, desaturated color palette, high contrast between black packaging and white typography. Mood: oppressive, utilitarian, subtly dystopian. photorealistic, slightly dystopian product mockup of a medical bio-packaging for a cybernetic implant. The packaging is a crumpled, matte black pouch with a small transparent window revealing a crude, mass-produced neural or respiratory implant inside. The front prominently features a minimalist white logo, placed in the top-left corner — clean, sans-serif, with subtle oriental geometric influence. Below the logo, a short product description is printed in a strict, monospaced, geometric typeface (e.g., Courier New or similar): «Class-3 Respiratory Implant — Aeris Tech BioDivision». The text is small, clinical, and slightly misaligned, suggesting rushed or automated labeling.
Товар: респиратор
Hyperrealistic, 8K detail, cinematic lighting, shallow depth of field, clean composition. A photorealistic studio product shot of a futuristic disposable respirator mask on a pure black background. The mask is sleek and ergonomic, with a shiny black woven fabric body, rigid polymer side panels, and circular air filter modules. Decorative elements: intricate gold inlays tracing the edges of the mask, featuring colorfull (dark red, light green, yellow) stylized Indian geometric patterns, applyed with paint. The gold has a brushed, slightly worn finish — not overly shiny, but luxurious against the dark material. Cyberpunk meets neo-oriental design — high-tech yet culturally rooted. Lighting is dramatic studio lighting with soft highlights on the gold details and deep shadows to emphasize texture. A small branding logo is printed on the upper corner of the mask.
Товар: имплант
Hyperrealistic sci-fi medical photography, 8K detail, shallow depth of field, desaturated palette with warm gold and cool grey accents. Macro close-up of a cybernetic implant on the human palm almost like a mesh glove with henna-like patterns. The implant covers the whole hand like a thin protective layer. The implant is a thin, flexible bio-mesh with a hexagonal microstructure, partially fused with epidermis. Its surface features subtle gold-tinged circuitry tracing geometric patterns inspired by traditional Indian mandalas. The implant glows faintly with a soft amber bioluminescence along its edges — indicating active thermal regulation. Small vents or nano-cooling nodes are visible at the periphery. Clinical but moody lighting, with directional LED highlights to emphasize texture and integration. Out-of-focus industrial environment, blurry, dark and subtle.
ПРОСТРАНСТВО
Для генерации пространства использовалась LeonardoAI, т. к. у данной нейросети более качественная и реалистичная проработка задних планов.
Офис корпорации
A wide-angle photorealistic shot of the interior corporate lobby of Aeris Tech — a towering, minimalist space in a dystopian megacity skyscraper. Ceilings are very high with a LED lighting cast a worm-white glow. The interior design is very high-end and modern, with expensive black with golden elements marble pannels. A sleek black reception desk. Seating area: angular white chairs with black leather accents, arranged around low tables displaying product brochures for respirators and implants. Floor is glossy black marble, reflecting the ceiling lights. The area is decorated with ofice plants. Mood: rich, high-end. Style: hyperrealistic, cinematic lighting, shallow depth of field, 8K detail, cinematic angle. The scenery of a night city with lots of skyscrapers and one mosque is visible through the panoramic windows
Офисное здание корпорации
Hyperrealistic cyberpunk urban landscape, 8K detail, shallow depth of field, cinematic composition, oppressive, technologically advanced, culturally hybrid mood. A cinematic bird’s-eye wide-angle shot of the Aeris Tech corporate headquarters towering over a dystopian megacity at dusk. The building is a sleek, monolithic skyscraper with black composite panels and vertical glowing gold accents tracing geometric patterns. At street level, thick industrial smog blankets the lower floors, partially obscuring the base. Moody lighting, deep shadows cast by smog, flickering street lamps. Sky is choked with haze, distant towers barely visible.The colors are dark green and yellow. Add black floating roads anf floating vehicles very far in the background.
Производственный цех
Hyperrealistic sci-fi cyberpunk industrial scene, 8K detail, shallow depth of field, cinematic composition. A cinematic hyperrealistic wide-angle shot of a massive industrial implant manufacturing plant in the lower tiers of a dystopian megacity. The interior is vast, dimly lit by flickering overhead lights and glowing conveyor belts. Walls are lined with exposed pipes, steam vents, and digital readouts. Greenish-yellow industrial glow, deep shadows, steam rising from cooling vents. Floor is stained metal grating, littered with discarded packaging and tools. In the background, towering machines hum with rhythmic precision. Color palette: dark greys, rust browns, faded saffron and indigo tones — all washed out by artificial light and smog.
ПРОМО-МАТЕРИАЛЫ
Рекламный постер
A minimalist, high-impact product poster on pure black background, retrofuturism style. Centered in the frame is a sleek, futuristic respirator mask — matte black composite body with subtle gold inlays tracing geometric patterns inspired by Indian mandalas. Above the mask, in a clean, thin and geometric typeface: «Breathe clean. Live longer.» In the bottom-right corner, the minimalist «Aeris Tech» logo.
A cinematic wide-angle shot of a massive concrete billboard by the road. The billboard is positioned in the center of the composition. The sky is hazy, thick with artificial dust from a hidden smog generator. Cars are visible on the road, shot as if in a time-lapse. A futuristic Indian city with enormous skyscrapers can be seen in the background at night. A hyper-realistic shot, 8K detail, shallow depth of field.
A cinematic hyperrealistic night shot of a single towering skyscraper in a dystopian megacity, with a massive, high-resolution advertisement for Aeris Tech on its facade. Digital poster is made in a minimalistic style, showing a close-up of a sleek, futuristic respirator mask fused with cybernetic implants — matte black surface, gold-trimmed air vents, and subtle mandala-inspired circuitry glowing faintly amber. Dominant text in bold, geometric sans-serif font: «AIR, ENGINEERED.”The minimalist „Aeris Tech“ white logo appears in the bottom-right corner of the ad. Dramatic contrast between the bright ad and the dark, polluted environment. Reflections of the ad glow on wet surfaces below. Style: hyperrealistic, 8K detail, shallow depth of field Mood: imposing, seductive, authoritarian.
ИСПОЛЬЗОВАННЫЕ РЕСУРСЫ
Для работы с полишингом промпотв и текста была использована Qwen и DeepSeek. Krea использовалась для генерации логотипов, для создания товаров и носителей использовалась Qwen, для генерации изображений пространства использовалась LeonardoAI.
