RAWVUE
ПРОЕКТ-ОСНОВА
Почему мы представляем себя героями кино? Почему, листая социальные сети, нам нравятся и не нравятся нарезки наших любимых фильмов и сериалов под трендовые треки?
Думаю, из-за музыки. Об этом и проект. Сайт о саундтреках в кино.
Ссылка на проект в портфолио: https://portfolio.hse.ru/Project/211292#
Мой любимый проект, поэтому на его основе был придуман стартап.
ИДЕЯ
RAWVUE — это независимый продакшн, создающий документальное кино, которое цепляет. Без глянца, без постановочных сцен, только чистая реальность, поданная с эстетикой, достойной большого экрана. Мы фиксируем моменты так, как они есть, раскрывая истории через визуальный стиль, монтаж и звук.
Идею сгенерировал ChatGPT на основе информации о сайте.
АЙДЕНТИКА
Ideogram promt:
Minimalistic and modern logo for a documentary film production startup. The design should have a clean, structured look, inspired by digital UI aesthetics. Use a dark background with contrasting elements in soft neon or muted vibrant colors (e.g., pink, deep green). The typography should be bold and professional, resembling PT Sans Narrow or Inter, with a geometric and narrow sans-serif style. The icon should be a simple but striking abstract symbol representing filmmaking, storytelling, or behind-the-scenes production—possibly a stylized camera frame, film reel, or an eye symbolizing observation. Maintain a minimalist, tech-savvy, and slightly futuristic feel, ensuring excellent readability and brand identity.
НОСИТЕЛИ
Recraft.Ai promt:
A modern, minimalist ID badge for RAWVUE, a documentary film production brand. The badge has a dark, industrial background (color: #2A2A2A) with neon pink (#F46599) and electric purple (#9E81EE) accent details. The brand name ‘RAWVUE’ is displayed in bold, condensed Archivo Narrow font, slightly cropped at the edges for a cinematic feel. The badge includes a QR code, a name section in Inter font, and a sleek black lanyard with subtle neon reflections. The design gives a sense of brutalist aesthetics mixed with high-tech professional filmmaking.
Логотип нанес в Figma
Recraft.Ai promt:
A sleek, modern hoodie for RAWVUE, a documentary film brand. The hoodie is deep black (#2A2A2A) with a minimalist, high-tech aesthetic. The logo ‘RAWVUE’ is subtly embossed on the chest in dark neon purple (#9E81EE). A bold pink (#F46599) diagonal stripe runs across the back, resembling a film cut mark. The sleeves feature small typography details in Inter font, mimicking production notes from a film set. The overall design is cinematic, edgy, and futuristic, with elements inspired by industrial streetwear and brutalist aesthetics.
Recraft.Ai promt:
A rugged, high-tech film gear case designed for RAWVUE, a brand focused on documentary filmmaking. The case is matte black with embossed RAWVUE branding in neon pink (#F46599) and deep green (#166043) accents. The surface has a worn, industrial texture resembling used film equipment. A custom metallic nameplate in Archivo Narrow font is attached to the front. The case features reinforced corners, neon-lit edges, and a QR code sticker that links to the filmmaker’s portfolio. The overall aesthetic blends raw cinematography vibes with futuristic, high-tech elements.
ПОСТЕРЫ
Leonardo.Ai promt: A high-contrast, brutalist-style poster for RAWVUE, a documentary film production startup. The background is dark, industrial black (#2A2A2A) with distressed textures resembling old film reels. The event title is displayed in bold, condensed Archivo Narrow font, cut off at the edges for a cinematic effect. Neon pink (#F46599) and electric purple (#9E81EE) accents frame the text, resembling glitchy film light leaks. A grainy, high-contrast photo of a cinematographer at work is overlaid, creating a dynamic and raw aesthetic. The overall look is edgy, high-tech, and visually compelling.
Recraft.Ai promt:
A neon-lit, industrial-style poster advertising RAWVUE’s film equipment rental service. The background is deep black (#2A2A2A) with subtle grunge textures, resembling a film studio at night. The central image showcases a professional RED camera, lit by neon pink (#F46599) and deep green (#166043) highlights. The text is in bold, condensed Archivo Narrow, imitating the style of old-school film title cards. QR codes and minimal white typography in Inter font provide rental details. The aesthetic is cinematic, raw, and hyper-modern, appealing to indie filmmakers and documentary creators.
ЛОКАЦИЯ
Leonardo.Ai promt:
A modern, industrial-style creative space for RAWVUE, a documentary film production startup. The interior blends brutalist aesthetics with cinematic ambiance, featuring raw concrete walls, exposed metal beams, and dramatic lighting. The primary color scheme is deep charcoal black (#2A2A2A) for backgrounds and surfaces, accented by bold neon pink (#F46599), electric purple (#9E81EE), and deep green (#166043) in lighting, signage, and decor.
The layout is open and flexible, designed for both collaborative work and solo editing sessions. A central area features a long communal editing table with high-tech monitors, surrounded by ergonomic chairs. Along the walls, floating shelves display vintage film cameras, books, and film reels, reinforcing the raw, cinematic identity of the space. A lounge area with modular furniture, dim neon lighting, and a projector screen serves as a creative brainstorming hub.
The lighting is dynamic, incorporating strip LED accents, hanging industrial lamps, and subtle colored glows, creating a moody yet functional atmosphere.
